BURBERRY

The brand was founded in 1856 in London, England by Thomas Burberry, when he was only 21 years old. In 1879 he developed a fabric called Gabardine (in which he acquired patent in 1888), which is able to correspond to all kind of weather. The brand gained authority with the production of the “trench coat”, made to fit British officers as their uniform, as well as becoming part of the Royal Warrant holders. In 1998 they invited Roberto Menichetti as their creative director, announcing their “Burberry Prorsum Collection” (in 2016 unified as “Burberry”). In 2001 Christopher Bailey was assigned creative director, establishing the brand’s position as a luxury brand. In 2014, Bailey became the president and the chief creative officer of the brand while being involved in the brands’ creation, but transferred the management to Marco Gobbetti and left the brand in 2018. In the same year, Italian designer Riccardo Tisci was assigned chief creative director, inheriting the brand’s innovative spirit.